Before you can hope to build serious momentum in your business, become the master of the product you are selling. Remember the book, The Little Engine That Could? The poor little train full of dolls, toys, and good things for the boys and girls on the other side of mountain is stranded. The big engines refuse to help. The “Little Engine That Could”, who had never even been over the mountain, comes to the rescue. With a positive “I think I can” mantra and some hard work, that little engine eventually gains the momentum to pull the stranded train up and over the mountain, bringing good things to the kids on the other side.
Mastering the image consulting industry is a huge challenge! It requires positive thinking, hard work, and a knowledge of psychological, social, physical and artistic aspects of image. That’s a big load to carry my little engines! Picture your clients, the wonderful people on the other side of mountain waiting for you to deliver them life transforming treasures. Oh how they want those treasures! To gain enough momentum to actually get to them, you need to master the material. Otherwise, you are not only disappointing your clients, but yourself and your own reputation…and potentially marring the image consulting profession in general. So if you really want to know your business, you best do your homework. AICI, Association of Image Consultants International, offers a list of reference materials as suggested reading for the certification exam. There are a number of references listed there. If you only read one book, read the book that will help you pass the exam, Wardrobe Strategies for Women by Judith Rasband. This book is not only listed 4 times by AICI, but the author also contributed to the AICI Key Terms of the image industry which are on the AICI exam. Wardrobe Strategies is the one comprehensive book that includes everything you need to know to pass the exam. Master this one book and you will gain the momentum to have a fabulous and fulfilling career as an image consultant. Or you may choose to learn directly from the author herself at the Conselle Institute of Image Consulting and be able to say “I knew I could!”
Find the list of Recommended References for the AICI exam under Appendix A here: http://c.ymcdn.com/sites/www.aici.org/resource/resmgr/AICI_Candidate_Handbook.pdf